1st Modernista Fair 2005 with 2nd Street Trade Festival
· Where? c/ Girona (Entre Aragó i Mallorca)
· When? From 19 to May 21st. 2005
· Days? Friday, Saturday, Sunday
Various representatives of CorEixample, the association of traders and professionals from the Dreta de l’Eixample neighbourhood, visited the Municipal Institute of Urban Landscape to propose the organisation of a Modernista Fair to be included in the programme of this neighbourhood’s main festival, or Festa Major. They had organised a shopping festival the previous year but wanted to include something more cultural and typical of the Eixample’s urban landscape, and a Modernista Fair in such an area, surrounded as it is by Modernista buildings, was a perfect fit.
They approached the Municipal Institute of Urban Landscape because its Routes and Publications Department had been working for some time on disseminating Modernisme: it launched the Barcelona Modernisme Route in 1997, then organised the Modernista triennium (dedicated to Lluís Domènech i Montaner in 2000, to Josep Puig i Cadafalch in 2001 and to Antoni Gaudí in 2002), set up the Art Nouveau European Route and published the coupDefouet magazine.
The idea immediately caught on and so the first edition of the Barcelona Modernista Fair was inaugurated on 19 May, with four stands set up in Carrer Girona.
The first edition of the Fair
We set up some stands with organisations to showcase their Modernista heritage in this first edition of the Fair, held in Carrer Girona between Carrer València and Carrer Mallorca.
Esplugues de Llobregat City Council is dedicating a Modernisme Route stop to the La Rajoleta Ceramics Museum housed in the former Pujol i Bausis factory, where most of the tiles that decorated the city’s Modernista flats were produced, as well as to the Can Tinturé Museum, Centre for Ceramics and Industrial Archaeology.
The Colonia Güell, where Antoni Gaudí’s crypt is located and where a Modernista Festival is held every year, will be represented by two stops, that of the Colonia Güell and that of the La Colònia Modernista Association, which is responsible for organising the festival.
And the Municipal Institute of Urban Landscape will naturally be present with a stand displaying its products and publications of the Modernisme Route to promote our city’s architectural and cultural heritage.
We hope it is a fine beginning and that the Fair grows to become a regular feature of the Dreta de l’Eixample neighbourhood’s Festa Major!